Holly Willoughby looks stunning in behind-the-scenes footage for Diet Coke [Holly Willoughby/Instagram]
Holly Willoughby – who has been blowing fans away with beautiful dresses on Dancing On Ice – has stolen the show again in a Diet Coke advert.
Holly, 37, surprised her Instagram followers with a behind the scenes video of her latest work, having just returned to This Morning following a skiing trip.
Posing in a stunning backless gown, Holly – who has caused speculation over her recent weight loss – wrote: “Lovely day shooting with the @dietcokegb gang today…. keep your eye out for exciting stuff coming soon #becauseican #ad.”
The mum of three looked stunning in the bright red gown, which features ruffles on it’s long elegant train.
Holly Willoughby shares video in ‘sexy’ gown with her Instagram followers [Holly Willoughby/Instagram]
Although backless, the dress featured a halter-neck with a huge red bow, which really made the gorgeous number.
Making sure it was on show Holly wore her hair up in a loose bun as she strutted her stuff for the camera.
Holly’s stylist Angie Smith also shared footage from the day, and hinted the designer could be Celia Kritharioti.
The brand has catered to the likes of Gwen Stefani and Pixie Lott and is based in Athens, Greece.
Holly Willoughby features in the latest Diet Coke advert in stunning gown [Holly Willoughby/Instagram]
Holly Willoughby looked sensational in her Dancing On Ice dress last week [Holly Willoughby/Instagram]
Fans of Holly obsessed over the ‘sexy’ dress, with many taking to social media to comment.
One wrote: “Now that is what you call a dress. @hollywilloughby breathtaking!”
Another added: “Holly you look gorgeous that gown is beautiful.”
To see Holly Willoughby’s latest Dancing On Ice gown, click here.