Kim Kardashian SUES Vampire Facial doctor for using her likeness

Kim Kardashian SUES Vampire Facial doctor for using her ‘name and likeness’ to promote his business… after star got bloody treatment in 2013 but says she would never do it again

  • Kim Kardashian West has launched a lawsuit against Vampire Facial founder, Dr Charles Runels and the Cellular Medicine Association 
  • She is suing for ‘copyright infringement, infringement of registered mark, false association, violation of the right of publicity and California common law trademark infringement’ 
  • Kim claims Dr Runels has continued to use her name and likeness to promote the procedure after she once got it done on an episode of Kourtney & Kim Take Miami in 2013 
  • The law student’s attorney claims they have previously asked to take down the photos and her name from his site – to which he ‘asked Kim to pay him’ 
  • Dr Runels shared a blog post on Tuesday that said Kim had asked for ‘parts of his profits’ 

She’s previously sued brands including, Misguided, and makeup app, iHandy, for millions of dollars for using her name and likeness without her authorization. 

And law student Kim Kardashian was back at it on Tuesday, filing a new lawsuit against the Alabama doctor and Cellular Medicine Association responsible for the infamous Vampire Facials – a treatment which she had done in 2013 during an episode of Kourtney & Kim Take Miami. 

The 39-year-old’s attorney filed the complaint for ‘copyright infringement, infringement of registered mark, false association, violation of the right of publicity and California common law trademark infringement,’ according to E!

Mail Online reached out to Kim’s representatives on Tuesday for further comment. 

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Law student at work: Kim Kardashian is suing Alabama MD, Doctor Runels and Cellular Medicine Association for using her name and likeness to promote his Vampire Facial procedure (pictured in 2019) 

‘Defendant Charles Runels is a doctor in Alabama. In characteristically self-promoting fashion, he describes himself alternatively as the ‘Orgasm Doctor’ and the ‘Calvin Klein of medicine,” the court documents state.

‘To that end, while he appears to maintain a small practice in Alabama, most of his time is spent touting the various cosmetic procedures he has purported to trademark—including, as relevant here, the Vampire Facial.’ 

The documents went on to confess that while Kim and sister Kourtney did ‘get’ Vampire Facials and it was seen on the show, it was years ago and the sisters ‘never licenced their name in connection with the procedure.’ 

Gave it a try: Kim got the bloody procedure done in 2013 as seen on Kourtney & Kim Take Miami and went on to share the above photo for her followers on Instagram 

‘Upon further investigation, Ms. Kardashian was horrified to discover that her name and likeness were plastered all over Runels’ website (www.vampirefacial.com),’ the lawsuit continued. 

‘Just below a post disclaiming any association with the Vampire Facial provider from which patients had contracted HIV is a photo captioned, ‘Bar [Refaeli] & Kim Receive the Vampire Facial® Procedure.” 

Kim’s attorney also alleges that they had already asked Dr Runels, who refers to himself as the ‘Orgasm Doctor’ and the ‘Calvin Klein of medicine,’ to take the photos and her name down and while denying their request he also asked her for money.  

‘When Ms. Kardashian reached out to Runels and his trademark attorney to demand that he cease using her name and likeness without her consent, he not only refused to take down the pictures of her and references to her; he had the temerity to demand that she pay him,’ it read. 

”The Defendants’ use of Ms. Kardashian’s name and likeness is not, and never has been, authorized. The Defendants have never sought Ms. Kardashian’s permission to use her as a ‘face’ for their products and services, and Ms. Kardashian has never given such permission.’

Never again: She revealed last year on her now deleted app that she was never undergo the bloody painful procedure again and calls it one of her biggest beauty regrets (grab from Kourtney and Kim Take Miami in 2013) 

WHAT IS A VAMPIRE FACIAL? 

  • A ‘Vampire Facial’ is the nickname of platelet-rich plasma (PRP) therapy
  • It is a regenerative therapy treatment that uses nothing but the patients own blood
  • The doctor first extracts the patients blood from their arm and spins it in a machine to remove the platelets (a component of blood that helps stop bleeding/repair damaged blood vessels and cells) 
  • The plasma is then splattered on the client’s face using tiny acupuncture type needles to help regenerate cells and collagen in the ace 
  • PRP is said to help remove appearance of fine lines/wrinkles, open pores and plump/volumize areas where many get fillers
  • Kim and Kourtney Kardashian, Bar Rafaeli and Shanina Shaik are among the celebrities who have undergone the procedure

And while many fans have previously wondered how much Kim charges to appear in a nationwide campaign, they may now have their answer – and let’s just say, she doesn’t come cheap.   

Her lawyer continued: ‘Ms. Kardashian’s actual endorsement for a nationwide campaign such as this would command a fee well into eight figures (assuming she would even agree to do such a campaign, which she most assuredly would not).’ 

Dr Runels has since spoken out on Twitter and through a blog on his site, where he claims Kim and her team have rather asked him for ‘profits made by the procedure.’ 

‘The photo of Kardashian-West with the attached “Vampire Facial®” name owned by Dr. Runels went viral and is now on thousands of websites. Dr. Runels also posted the photo (pointing out the fact the Kardashian had the procedure) to his own website,’ the vampirefacial.com blog post reads.   

Kim’s attorney stated on Tuesday: ”The Defendants’ use of Ms. Kardashian’s name and likeness is not, and never has been, authorized. The Defendants have never sought Ms. Kardashian’s permission to use her as a ‘face’ for their products and services, and Ms. Kardashian has never given such permission’

Getting messy: Dr Runels also Tweeted out on Wednesday morning, ‘Kim Kardashian-West Uses Vampire Facial® to Promote Her TV Show and Herself (without my permission) then wants part of the profits from all procedures. #vampirefacial’ 

‘He is now being sued by Ms. Kardashian West for a part of the profits made by the procedure, even though she was never asked to endorse it.’  

Dr Runels also Tweeted out on Wednesday morning, ‘Kim Kardashian-West Uses Vampire Facial® to Promote Her TV Show and Herself (without my permission) then wants part of the profits from all procedures. #vampirefacial.’ 

The Alabama MD last used Kim’s likeness just on Monday via Twitter – when he shared a Vampire Facial article and added Kim’s infamous crying face GIF. 

‘Kim Kardashian & The Secret Legal Story Behind the Most Famous Celebrity Vampire Selfie.’ 

He shared the same article on December 7.  

Using Kim’s status? The Alabama MD last used Kim’s likeness just on Monday via Twitter – when he shared a Vampire Facial article and added Kim’s infamous crying face GIF

Kim underwent the procedure during an episode of Kourtney & Kim Take Miami in 2013. 

She revealed last year on her now deleted app that she was never undergo the bloody procedure again and calls it one of her biggest beauty regrets. 

‘Before I got the procedure, I just found out that I was pregnant, so I couldn’t use numbing cream or a pain killer and both are suggested,’ she shared at the time. 

‘It was really rough and painful for me. I couldn’t tell anyone about the pregnancy either, but I pulled Jonathan [Cheban] aside and told him.’ 

‘My show was also filming the treatment, so I felt I couldn’t chicken out. It was honestly the most painful thing ever!’ she added. 

Kourtney however has been quite a fan, saying it made her look and feel ‘refreshed’ when she underwent the procedure.  

‘You’ve probably seen my sisters and me getting a vampire facial,’ she wrote on her now deleted app in 2017. 

‘This treatment may look scary, but it is SO beneficial to your skin.’

Gets her looking and feeling fine! Kourtney however has been quite a fan, saying it made her look and feel ‘refreshed’ when she underwent the procedure

She explained the process involves the application of the PRP (platelet-rich plasma) in your blood onto and into your skin. 

‘First, your blood is drawn and run through a centrifuge that spins the blood to separate the lighter plasma from the rest of the contents,’ she continued.

‘Before the treatment, your skin will be prepped and you’ll receive microneedling or microdermabrasion. The PRP will then be applied like a serum and penetrated into the skin with small needles. 

‘After the treatment, your skin will be a bit red—they advise to not put anything on your skin at all for 24 hours. If I’m home for the weekend, I will keep my skin product-free even longer.’  

She continued to explain the procedure helped to trick the skin and in turn, create new fresh cells.  

‘This procedure causes trauma to the skin, tricking it into believing that it has been injured,’ she said. 

‘Your skin goes into recovery mode by creating new collagen, blood vessels and cells. The blood platelets applied to your skin contain antioxidants, stimulate cell turnover, increase collagen, hydrate, rejuvenate and restore your skin.’ 

‘Your skin look feel refreshed and healthy, with a glowing after-effect.’ 

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