How Strong Heritage and Innovation Embody Woolrich's FW20 Parka Range

American fashion brand Woolrich has been crafting and manufacturing innovative and luxury outerwear since 1830, with each collection building upon and strengthening its strong design heritage. For Fall/Winter 2020, the brand has dropped its newest Parka collection consisting of three exclusives lines: the Luxe Parka, the Eco Parka and the Tech Parka.

The range combines a variety of elevated and practical features for all environments, inspired by nature and human’s pursuits in the natural world. Like other collections, FW20 represents Woolrich’s deep roots in the American outdoors and adventure, in its iconic brand elements and staples, and in purposeful design that balances function and aesthetic.

The brand’s new Eco Long Military Parka dons a 3-in-1 construction, with a detachable quilted liner and is made with the eco-version of Woolrich’s iconic ramar cloth (a mix of 60% organic cotton and 40% recycled polyamide) while the new Luxe Arctic Parka has been crafted from pure virgin wool specially treated for a wind- and water-resistant finish, has been filled with insulating duck down padding, has multiple pockets and a roomy hood.1 of 3

Ottilie Landmark/Hypebeast2 of 3

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Ottilie Landmark/Hypebeast

The Tech Arctic Parka has been constructed from GORE-TEX and Graphene – an innovative and multi-purpose material that is antibacterial, anti-static and regulates body temperature that’s been incorporated into the insulation and lining – and comes with a detachable quilted vest and hood and internal shoulder straps.

Check out the lookbook shot by HYPEBEAST in the gallery above and head to Woolrich’s website to shop the range.
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