Take that, trolls!
Diesel is simultaneously kicking off Milan Fashion Week with a star-studded bash and is taking a stand against online bullying with a provocative new “Haute Couture” collection designed to “disempower hate.”
The line features streetwear pieces created for celebs – including Nicki Minaj, Bella Thorne and Gucci Mane – emblazoned with shocking slurs and putdowns that were posted on their own social media platforms.
“The more hate you wear, the less you care,” explains the Italian brand in a press release. “When hit by unjustified hate, most of us take a step back, but hiding and feeling bad about it is not going to help anyone.”
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The in-your-face limited-edition pieces are available online and in Diesel stores and a portion of their sales will be donated to the OTB Foundation in support of anti-bullying and cyberbullying programs around the world. Even better, starting Oct. 6, shoppers will be able to create their own customized items. That way, they can slay in their smack-talk togs.
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