Cameo launches Cameo Kids where parents can book videos from cartoons

Would YOU pay £25 for a personalised message from Thomas the Tank Engine? Cameo launches Cameo Kids where parents can book custom videos from cartoon characters

  • Cameo is known for its personalised celebrity video messages
  • It’s launched a new service aimed at children, called Cameo Kids
  • The service will offer personalised video greetings from children’s cartoons
  • This includes popular figures from CoComelon, Blippi, Thomas the Tank Engine and even Santa Claus himself

He’s one of the most beloved cartoon characters around the world, and now Thomas the Tank Engine is available for Cameos. 

Cameo, which is known for its personalised celebrity video messages, has launched a new service aimed at children, called Cameo Kids.  

The service will offer personalised birthday and holiday video greetings from animated children’s characters. 

This includes popular figures from CoComelon, Blippi, Thomas the Tank Engine and even Santa Claus himself. 

Cameo, which is known for its personalised celebrity video mesages, has launched a new service aimed at children, called Cameo Kids

JJ from CoComelon – £25

Cody from CoComelon – £25

Cece from CoComelon – £25

Nina from CoComelon – £25

Blippi – £25

Thomas the Tank Engine – £21

True and the Rainbow Kingdom – £21

Santa Claus – £21

Personalised messages for children expand the potential market for Cameo, which launched five years ago and allows athletes, celebrities and musicians to sell personalised videos to their fans. 

Among those currently featured on the service are US Women’s soccer player Mia Hamm, ‘The Marvelous Mrs. Maisel”s Alex Borstein and country singer Lee Brice.

‘Even though Cameo is famous for you sending a friend a “Real Housewives” video, our core users have kids,’ said Steven Galanis, Cameo’s chief executive and co-founder, noting that 73 per cent of its customers are over the age of 29. 

‘This finally gives us a way to help them create those … experiences they’ve already seen with Cameo but for the kids in their lives.’

At launch, parents will be able to choose from eight characters – JJ, Cody, Cece or Nina from CoComelon, Blippi from Blippi Wonders, Thomas the Tank Engine, True and the Rainbow Kingdom, or Santa Claus. 

‘Currently, our characters come from shows that are for ages 1-7,’ Cameo explains on its website.

‘We’ll be working to expand this offering over the coming months.’

Once a character has been selected, parents can submit details on the occassion, their child’s name, and message. 

Cameo says the videos, which range in price from £21 to £25, will then be created and delivered within a week. 

Cameo surged in popularity during the pandemic, giving performers a creative and financial outlet as productions and concerts shut down. 

At launch, parents will be able to choose from eight characters – JJ, Cody, Cece or Nina from CoComelon, Blippi from Blippi Wonders, Thomas the Tank Engine, True and the Rainbow Kingdom, or Santa Claus

In March 2021, its parent company, Baron App Inc, completed a $100 million funding round that valued the service at more than $1 billion.

‘We’ve seen jaw-dropping fan reactions to Cameo videos over the last few years including truly wowed children so we’re excited to spread even more of that joy with this new offering,’ Mr Galanis said. 

‘We’re building a platform where families can get their kid’s favourite star to not just know their name, but share support for every important moment in their child’s life – big and small.’ 

The top celebrities on Cameo

Launched in 2017, Cameo allows fans to purchase customized video messages from their favorites celebrities, be they actors, authors, athletes, influencers or general pop-culture icons. 

Caitlyn Jenner currently charges the most on the Cameo, with a personalized message going for $2,500. Jenner also charges businesses $50,000 to be included in video content for the company, customers or employees. 

Jenner forwards the proceeds she earns on Cameo to her charity, the Caitlyn Jenner Foundation, which combats discrimination against transgender youth. 

At $2,500, Caitlyn Jenner (above) charges the most for a personal shout-out

Kevin O’Leary, also known as Mr. Wonderful on Shark Tank, is the second-most expensive celebrity on the site, charging $1,500 for a personal message

Kevin O’Leary, also known as Mr. Wonderful on Shark Tank, is the second-most expensive celebrity on the site.

O’Leary charges $1,500 for a personal message and $6,500 for businesses. He describes himself on the site as a ‘[Four] Time Emmy Award winning Shark Tank’s Mr. Wonderful, 3 time bestselling author, CNBC contributor, wine maker, guitar dude and photographer. 

Among the other top earners includes Saturday Night Live and MadTV alumnus Jeff Richards, who charges $999 for personal cameos. 

The comedian offers his clients the chance to pick a celebrity for him to impersonate as he reads a 50-word message of their choosing.

Saturday Night Live and MadTV alumnus Jeff Richards charges $999

Academy award-winning actor Richard Dreyfus, of Jaws and Close Encounters of the Third Kind, charges $699 for personal messages but only $599 for businesses. 

Martin Belncowe, the co-founder of Cameo, describes Dreyfus as an American icon and joins Dreyfus in his Cameo reel to highlight the actor’s prominence and his devoted fan-base. 

Academy award-winning actor Richard Dreyfus, of Jaws and Close Encounters of the Third Kind, charges $699 for personal messages but only $599 for businesses

Rapper Dennis Coles, better known as Ghostface Killah of the Wu-Tang Clan, was among the many musicians who jumped to cameo and made appearances throughout the pandemic. 

Coles only books through Cameo and charges $600 for personalized messages. He also offers to sing two lines in a clients song.  

Rapper Dennis Coles, better known as Ghostface Killah of the Wu-Tang Clan offers to sing two lines in a clients song through Cameo

Tom Felton, who played Harry Potter’s rival Draco Malfoy in the beloved movie franchise, is also on Cameo charging $599 for personal messages and $4,444 for businesses. 

The actor plays off his role as the villainous Malfoy, much to the delight of the dedicated Harry Potter fans.  

Tom Felton, who played Harry Potter’s rival Draco Malfoy in the beloved movie franchise, is on Cameo charging $599 per message

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