Coronation Street recently introduced brands including costa Coffee on the show[ITV]
There are fears that Coronation Street stars could quit the soap amid a product placement row.
Viewers have recently seen the introduction of brands Costa Coffee and Co-op into the street following the expansion of the show’s set.
And now it appears that the ITV soap’s actors are worried about further advertising plans amid the proposed renaming of Nick’s Bistro.
With the character of Nick Tilsley now out of the show, Robert Preston is the new boss and recently discussed plans to re-name the restaurant.
Coronation Street: Maria Connor and David Platt were recently seen drinking Costa Coffee drinks [ITV]
Coronation Street: Show stars are worried that the re-naming of Nick’s Bistro could introduce further advertising [ITV]
Following the news, show stars are concerned that bosses will try to introduce yet another brand to and turn the restaurant into a chain.
A showbiz agent told The Sun: “People are wondering whether it could be a Nando’s or a Pizza Express given that ITV are happy to take cash from the Co-op and Costa to plug their products.
“People are asking where this commercialism of Corrie will end? Perhaps the Rovers should be taken over by Wetherspoon’s!”
It’s long been known that the show’s actors are banned from endorsing products away from the set – with stars having left to pursue bigger opportunities in the past.
Coronation Street: Robert Preston is planning on renaming Nick’s Bistro [ITV]
So could the latest advertising fears spark uproar amongst the cast which will see them follow suit?
The agent continued: “There is real anger over this commercial tie-in. ITV is happy to take millions from commercial firms for product placement and allow the cast to stand around with Costa cups and lug carrier bags around but won’t allow the cast to promote products away from the set.
“That is just double standards. Aside from that the product placement is ridiculous. This no joke. Once you have one or two brands in then it is opening the door for more.
“This will be a like a slow drip and in a few years’ time there will be lots more. Mark my words.
Coronation Street stars could ‘quit’ over the product placement row [ITV]
“More will go over this. That is for sure. Why should they be made to plug products for ITV as a character but they are not allowed to do it for themselves in their own names?”
So are Coronation Street about to lose some of their biggest stars?