Amber Davies confessed she and Kem Cetinay both chose fame over love as she spoke about the end of their relationship just weeks after they won Love Island 2017.
The reality star admitted that most Islanders who get together inside the villa will be faced with a huge choice when they return home – and she and Kem didn’t work because they both wanted to focus on their new-found place in the spotlight.
"For sure it was the pressure of fame [behind our split], you have to make that decision – either commit to the relationship and work on it, or you get sworn into this life and you concentrate on your career," she said on this morning’s Lorraine show.
"Doing both of them is really hard."
While she and Kem split the £50,000 cash prize when they won the show, then split just a few months after they got back to the UK, two other couples from their intake are still together – Jess Shears and Dom Lever, and Camilla Thurlow and Jamie Jewitt.
"I struggled a bit when we broke up and Kem knows that, he was so brilliant with me – I’d message him and he’d talk me through it," Amber went on.
"But Kem and I were in two different stages in our lives; he still lived with his parents, I was his first girlfriend while I’d been in numerous relationships, I moved to London at 16 and was very independent. It wasn’t our fault we didn’t work, for me it he was the right person at the completely wrong time."
She also admitted that being in the intensity of the villa can mask people’s true feelings – and hinted it was only ever "infatuation" with Kem, not true love.
"It’s mentally exhausting, you think you’re on this eight-week holiday but it’s so intense, and it’s such an alien situation, all you have is this one person for eight weeks," she said.
"No social media, no entertainment, you’re just infatuated with the way you feel and you have to think about it so much, it’s crazy."
And Amber warned this year’s Love Island cast to be ready for the onslaught of scrutiny and curiosity when they come out of the villa, as fame can be "damaging".
"We had no idea how much it was going to blow up, so we were all going in there for the right reasons. I hope they’ve kept that this year," she continued.
"It is overwhelming, you need to have a support system around you and a thick skin, otherwise it can really damage you."
But, she added, the experience was the best thing she ever did.
"I really had to grow up so much, I came out a better human being. It was the best summer of my life and I’ll never forget it."
*Love Island kicks off tonight at 9pm on ITV2.
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