Max Lousada doesn’t officially take the reins of recorded music at Warner Music Group until Oct. 1, but already he’s making waves.
On Monday, Lousada, who is the head of Warner Music UK until his promotion kicks in, named Rani Hancock president of soon-to-be-reborn Sire Records.
Hancock becomes one of the few women to head a label.
Sire, which celebrates its 50th anniversary this year, has been home to such successful acts as Madonna, the Pretenders, the Ramones and Talking Heads.
Seymour Stein, the label’s co-founder, will stay on as chairman, Warner Music said.
“It has been my dream to be joined by someone I can work together with to help strengthen and expand the label,” said Stein, 75. “Given Rani’s exceptional track record and tremendous enthusiasm, I am convinced she is the person to build both the Sire roster and brand.”
Hancock, who joins Sire on Aug. 1, has signed or worked with such stars as Miley Cyrus, Kesha, Demi Lovato, Pitbull and Britney Spears during her two-decade career — after starting out under the tutelage of Clive Davis at Arista Records.