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Nadia Sawalha admitted she regularly feels guilty for having a “blessed life” during the cost-of-living crisis as she embarks on a Christmas campaign with Action For Children.
The 58-year-old Loose Women star explained that as much as she loves her life with her family and children, the guilt of her privilege regularly “weighs heavily on me”.
It comes after the mum-of-two joined Action For Children’s Secret Santa campaign which allows people to make Christmas donations from as little as £5.
READ MORE: Loose Women's Nadia Sawalha, 58, strips to 'saggy bra and big pants' for festive clip
Speaking exclusively to Daily Star, the broadcaster shared the toll her work has on her to constantly cover and discuss current affairs.
She said: “I’m really tuned into the news, not just because of Loose Women, I read a hell of a lot of stuff, I listen to the radio a lot, I hear stories every single day and it weighs heavily on me.
“I mean I’ve got a really blessed life, I've got my children and my children have a blessed life not just from things that they’ve got but they’ve also got so much love and support and conversation whenever they need it and they’re warm.
“It sits heavy with me actually that there are so many people living in poverty despite being one of the fifth richest countries in the world.”
The loving TV presenter went on to explain how caring for people has always been a big part of her life ever since she was a child.
She recalled how she would often find herself getting upset looking out of her window on her journey home from school and seeing families struggling to cope.
Nadia continued: “I remember when I was a kid and we used to driving along in the car in the backseat and I remember looking into houses where you could see people didn’t have a lot.
“And really worrying about people and children I used to get really upset. It’s just absolutely heartbreaking.”
Nadia – who has been a long-serving supporter of Action For Children – admitted that being part of the Secret Santa campaign did not resolve her guilt surrounding the cost-of-living crisis, but admitted she was proud to work for the charity.
She explained: “Every year it’s so important. We thought last year was desperate times after the pandemic and everything.
“And then this year with the economic crisis as well, we’re just really looking forward to getting lots of Santa's little helpers.
“We know that this year there will be so many children waking up to a really cold house with no toys and no treats and that really, really doesn’t sit well with any of us.”
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The TV personality went on to explain the premise of the campaign, saying: “The Brits are incredibly generous, so we’re asking them, just whatever they can afford, to become a Secret Santa.
“What I love about this campaign is you can donate and choose exactly where your money goes. For instance, £10 will give a child a healthy breakfast for a week, £15 would get a child a trip to the pantomime.
“I think this is a really lovely way to do it because the person who’s donating can have more of a connection with who they’re helping.
To become a Secret Santa for Action For Children, visit iamsanta.org.uk.
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